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European investors now have a new way to access bitcoin-backed corporate earnings. 21Shares has launched an exchange-traded product (ETP) linked to preferred shares issued by Strategy, which is led by Michael Saylor and is widely recognized as the largest public holder of bitcoin.
In short
- STRC NA offers exposure to Strategy Preferred Shares, not direct ownership of Bitcoin.
- Country Preferred Stock currently has a variable dividend set at 11.25% per annum.
- The strategy is backed by a product of 717,722 BTC worth roughly $47 billion.
- Available to retail and institutional investors through European brokerage firms.
STRC NA Launches Euronext Market, Combines Preferred Yield with Bitcoin Treasury Exposure
The product, trading under the ticker STRC NA, will be listed on Euronext Amsterdam on Thursday. It will be available to both institutional and retail investors through standard brokerage accounts.
The 21Shares Strategy Yield ETP provides exposure to Strategy Variable Rate Series A Perpetual “Stretch” Preferred Stock (STRC). The preferred shares currently offer a variable dividend set at an 11.25% annualized rate, backed by Strategy’s significant bitcoin treasury. The company holds 717,722 BTC worth approximately $47 billion.
Instead of purchasing preferred shares directly, investors gain exposure through a regulated exchange trading structure tailored to European markets. 21Shares is building this product as a bridge between traditional income-oriented investments and the corporate balance sheet exposure associated with Bitcoin.
Key design elements include:
- Exposure to Strategy Preferred Shares (STRC), not direct Bitcoin ownership.
- The variable dividend rate is currently set at 11.25% annualized.
- Over 717,000 BTC backed by Strategy’s bitcoin treasury.
- Access via standard brokerage platforms across Europe.
21Shares enters the stock market with a strategic Bitcoin-backed income product
According to 21Shares president Duncan Moir, the ETP allows investors to earn returns within a familiar exchange-traded format while maintaining indirect exposure to corporate bitcoin-backed treasury.
Since our inception, we have focused on providing direct access to digital assets. With this product, we extend that expertise to equity exposures tied to the Bitcoin ecosystem.
Duncan Moir
The launch of 21Shares is 21Shares’ first equity-linked ETP, expanding the company’s offering beyond its traditional cryptocurrency-backed products. Since its inception in 2018, 21Shares has grown to become one of the largest global issuers of crypto ETPs, managing approximately $5.3 billion in assets across 60 products listed on 13 exchanges.
The company’s expansion also extended beyond Europe. Earlier this week, 21Shares launched the 21Shares Spot SUI ETF (TSUI), which began trading on the US Nasdaq market.
As demand for regulated investment vehicles linked to cryptocurrencies increases, asset managers are introducing hybrid structures that combine exposure to digital assets with conventional financial instruments. With STRC NA, 21Shares adds a corporate income vehicle tied to one of the largest bitcoin coffers in the public markets.
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James Godstime is a crypto journalist and market analyst with over three years of experience in crypto, Web3 and finance. Simplifies complex and technical ideas to engage the reader. Outside of work, he likes football and tennis, which he is passionate about.
DISCLAIMER OF LIABILITY
The views, thoughts and opinions expressed in this article are solely those of the author and should not be taken as investment advice. Before making any investment decision, do your own research.
